Show your pride for Clermont County and support the new brand! Add the “Proudly Clermont County” logo badge to your website.
An umbrella, or master brand, was created for Clermont County to show the collaboration and unity within and among county organizations. The Master Brand logo is a visual representation of how specific groups within the county can cohesively live together to represent the unique fabric of Clermont County. The collaboration is not limited to the groups who have participated so far. Organizations interested in seeing how they can be involved are encouraged to reach out to Connect Clermont.
To promote cross collaboration, three logo lockup options are available and can be used at will by any partner, business, group, school, city/township/village within Clermont County
Proudly Clermont Logo and Branding Guidelines
In late 2018, Connect Clermont, the Clermont County Convention and Visitors Bureau, the Clermont County Park District and the Clermont Chamber of Commerce joined forces in response to a community-identified need for a “clear and recognizable brand for Clermont County.” This call to action sprang from the Agenda for the Future of Clermont County, a community vision and strategic plan created in 2015. The resulting brand work serves to highlight the qualities that make Clermont County uniquely suited for residents, businesses and visitors.
Clermont County representatives partnered with Intrinzic Brand Collaborative to conduct this research and develop the brand. Intrinzic, based in Newport, KY, is a fully integrated marketing agency dedicated to elevating and building stronger brands through alignment of strategy and passion.
As part of the research process, community leaders, residents, and business people representing all geographies within the county participated in focus groups to help identify what makes Clermont County unique. Attributes were born out of those discussions, and make up the foundation for the new brand story.